Blog | Fortius

Why I Choose to Support Olympic and Paralympic Sport Over Professional Sport

I've never been into professional sport. Blame it on my dad I guess. As a British expat, he was passionate about more European sports...

Take your Weekends off! Let US cover your events.

As discussed in our last blog post - content generation has a ton of benefits when it comes to promoting your organization, your...

Why you need to be creating & sharing content as a Canadian sport organization.

Sharing stories (creating content) about your athletes, coaches, volunteers, etc., and providing updates and results from the...

Why now, and why do I care?

One of my journalism professors challenged us with this question whenever we were pitching a story and it really should be the first...

Your multi-tool for sport communications & marketing!

I call myself the multi-tool of sport communications. What does that mean? Well – if you work in amateur sport, you’re generally working...

It's time to show sport coaches the love...

I just read this great piece by Donna Spencer from the Canadian Press called "Coaching, motherhood - the new frontier in Canada's high...

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